Custom Chrome Europe® Partners with Performance Machine® & Cycle Visions

pmPerformance Machine has partnered with Custom Chrome Europe to bring their premiere line of motorcycle products to an expanded European customer base.  “A distributor like Custom Chrome Europe is an ideal fit for our plans to continue our success in the motorcycle industry,” said Mark Finnie, President of Performance Machine. “The reputation of Performance Machine for quality and innovative technology only compliments our commitment to providing the highest quality parts and accessories to the V-Twin aftermarket,” said Holger Mohr, CEO of Custom Chrome International. Ted Sands, National Sales Manager for Performance Machine, will be displaying their lines at the CCE 11th Annual Dealer Show in Mainz, Germany on March 28th and 29th, 2009. The show is the largest aftermarket dealer event for the European motorcycle industry and is host to over 350 dealers and the AMD European Championship of Custom Bike Building.

cyclevisinsCycleVisions has also partnered with Custom Chrome Europe to distribute their line of motorcycle enhancements. “CycleVisions has thrived by continually expanding and improving our product line,” said Randy Aron, owner of Cycle Visions. “Partnering with a key international distributor like Custom Chrome Europe is a perfect fit for our plans to broaden our success on a much larger scale. “ CycleVisions is the creator of products such as Barebacks, BagLites, Illumabezel, and the BaggerTail, excels in making enhancements for the true biker. CycleVisions will also be displaying their line at the CCE 11th Annual Dealer Show in Mainz, Germany on March 28th and 29th, 2009.

8 Responses to “Custom Chrome Europe® Partners with Performance Machine® & Cycle Visions”


  1. 1 UK Biker Mar 18th, 2009 at 5:19 pm

    This may not mean much for you within the US, however for us in this small spec on the map called England it means that we will not have to work with the arrogant, non product knowledgeable and general idiots at a company called MAG who are as helpful as, well nothing actually! Just please CCE stock a whole line at once, i.e. matching front wheel, rear wheel, disks and pulley not just random odd parts, please!!!

  2. 2 Pitbull Mar 18th, 2009 at 6:05 pm

    Thats funny UK Biker, Mag owns PM as well as Kuryakyn, V&H, White Brothers and a few others.

  3. 3 ola chopperman Mar 18th, 2009 at 7:36 pm

    Guess UK Biker is talking about Mag Europe who sells PM in Europe. Don’t know much about them. All I can say is that CCE is awsome to work with and got great people. Smart move for PM….

  4. 4 JB Mar 19th, 2009 at 10:45 am

    UK Biker. Fellow Brit here. Just do what I’ve been doing for the past few years. Just get parts direct from a dealer in the USA. Cheaper and quicker.

  5. 5 Troy Mar 19th, 2009 at 11:11 am

    Accutronix Motorcycle Products has been doing business with Custom Chrome, Europe for over five years. With business expanding outward, Global Europe has become a dependable friend and wonderful business partner contributing to the spread of Accutronix forward controls, triple trees, and custom accessories throughout Europe. We wanted to take this opportunity to congratulate BOTH CycleVisions AND Performance Machine in their quest to enter into Europe as well. It is a wonderful market with a high demand for aftermarket and custom accessories.

  6. 6 rodent Mar 19th, 2009 at 11:14 am

    All this stroking of MAG Europe should get you guys an extra 10%.

  7. 7 Sam I am Mar 20th, 2009 at 1:14 am

    It’s ok rodent,, you don’t have to be jealous just because you cant afford them, it’s all good…. just get in line. Seems like everyone is leaving Drag and going to CCI. Started with Legend Air, Now PM? who’s next? cant wait to see… 🙂

  8. 8 WT Mar 20th, 2009 at 1:05 pm

    Are they “leaving” or just adding another distributor??

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Cyril Huze