“We will not let this milestone pass without a shout!” said Holger Mohr, Chief Executive Officer of Custom Chrome. Today, the company announced a host of international events planned in celebration of its 40th Anniversary serving the V-Twin industry. The announcement included details for a series of events celebrating four decades as a V-Twin industry parts distributor and manufacturer that includes numerous well-known proprietary product lines such as RevTech®, Santee®, Motor Factory® and Jammer Cycle.
The schedule of events was created to showcase CCI and its valued vendor and dealer relationships. Already on the calendar are dates for the Custom Chrome Europe Dealer Show in Mainz, Germany, (March 27 & 28, 2010), a Dealer Reception at the Moon Eyes Show in Japan, and a Dealer Reception at the Gold Coast Rally in Australia. New international events will be announced very soon.
CEO Holger Mohr also announced the return of the Custom Chrome Internationa Dealer Show. “It seems perfectly fitting that 2010 will not only mark our 40th anniversary, but also the return of what has historically been one of the most significant annual events on the V-Twin industry calendar,” said Mohr. The setting for the show is the World Headquarters in Morgan Hill, CA on Friday, Saturday and Sunday, March 12–14, 2010. Friday will be dedicated to seminars and sales representative training while Saturday and Sunday can be focused on the dealer event itself. By holding the show just prior to the 2010 selling season, the goal will be to energize and enthuse the dealer community regarding new products without interfering with the dealers focus during the prime selling season. “But more than anything, the CCI Dealer Show and year-long calendar of events is a celebration of 40 years of dedication and commitment to our industry,” said Steve Veltri, Vice President of Sales and Marketing. “The show has been an opportunity to bring together dealers, vendors and the media to collectively be inspired and invigorated, and if we can do that throughout the events of the coming year, we’ll have succeeded in our goal.”
Custom Chrome anticipates and fulfills the aftermarket needs of the V-Twin motorcycle industry through a network of independent dealers throughout North America, Europe, and Asia/Pacific.