Harley-Davidson Stock Hits A Record Low.

Last September I stated that the US was already in a recession (our economists disagreeing on the definition of a recession, they always announce it a minimum of 6 months after it was started). Look at the Harley-Davidson stock. On Friday, the stock closed at a 52-week low of $39.84. The 52-week high was $74.03 in January 2007. Since that time, shares of HOG have been falling and falling due to increasing credit fears.S&P gives Harley-davidson a rating of negative 2 Stars selling out of 5. Yesterday, American Express warned that slower spending and more delinquencies on credit card payments will hurt profits throughout 2008. Conclusion # 1: the economy will be the main topic of our candidates to the Presidential election. Conclusion # 2: help yourself: for your bike, please buy only high quality products made by American companies.      


16 Responses to “Harley-Davidson Stock Hits A Record Low.”

  1. 1 J Jan 12th, 2008 at 4:21 pm

    … and #3- Harley, quit screwing around with freaky finance games- leave the hedge fund business to the hedge funds……

  2. 2 goldiron Jan 13th, 2008 at 3:38 am

    Gee whiz. What is a poor guy supposed to do, replace all the imported parts on his new Harley?

  3. 3 rodent Jan 13th, 2008 at 7:56 pm

    They flooded the market, diluted the brand, what did ya expect?

  4. 4 DJ CHOPPER GOD Jan 14th, 2008 at 4:03 am

    They need some FRESH product. Yawn zzz…

  5. 5 Tim Hanlon Jan 14th, 2008 at 1:23 pm

    Goldirons response is hilarious. And this situation is serious for our industry in general.

  6. 6 Don Jan 14th, 2008 at 3:56 pm

    It’s not a record low at all.

    In fact, H-D stock was never this high in the years before 2000.

  7. 7 Cyril Huze Jan 14th, 2008 at 4:50 pm

    Don. Wake up! How come a 52-week high or low can be a a stock quote of more than 52 weeks ago. You write before 2000??? We are in 2008…

  8. 8 Don Jan 14th, 2008 at 7:18 pm

    Cyril, while H-D’s stock hit a 52-week low, it didn’t hit “a record low”. A record low would be about three bucks, not $40.

    All I’m saying is, let’s not paint a needlessly dire picture.

  9. 9 Cyril Huze Jan 14th, 2008 at 7:47 pm

    Don. A record low for the past 52 weeks and a 52-week low are the same thing. Ask a “Wall Streeter”.

  10. 10 Rick Jan 14th, 2008 at 11:13 pm

    Take it from someone who is still in the finance community, sell all your devalued American junk and buy Chinese! Dollar hits a record low versus Euro- soon 1.50 to 1. Inflationary pressures brewing with no growth= stagflation. Fed will give us 50bps at the end of this month. Bill Gross calling for 3% Fed Funds in 08. Cutting interest rates to save mortgage blunders, will help the banks short run, while raising inflationary environment, all the while consumer credit will continue to shrink….. hmmm it’s going to be rough on mom and pops; all the while the gap between rich and poor widens.

    Recession is two consequtive quarters of negative growth- we aren’t there technically- but we definately are feeling pain all over as fuel skyrockets, consumer credit tightens and personal savings is at an all time low.

    Of course I’m teasing about the first comment…. but if you still have money left, we are launching our new 08 model at Cinci….

    I still believe riding cures all woes. Worry less and ride more. If your riding an all American custom, your heart has to be in the right place.

    Regarding Harley, I felt like an idiot selling it at 60….. but now I look pretty smart…. love how hindsight is 20/20….. sell all your Harley stock and buy Cyril Blog stock.

    Long contracts on C (Citigroup) and MBI (MBIA) are looking really attractive for you risk takers. Go long the stocks if you have a 3 year horizon, but average in….

  11. 11 J Jan 14th, 2008 at 11:43 pm

    Thanks Rick- you appear to know just enough to be dangerous….

    Fortunately, only to yourself, tho…..

  12. 12 David Jan 15th, 2008 at 12:43 am

    How in the world can we by American when everything I pick-up has Made in China on it.

  13. 13 ANT Jan 15th, 2008 at 2:46 am

    Don’t get me started on “Made in America”

    Didja know that according to the Feds, the ONLY American made items that MUST list their country of origin content are automobiles, textile, wool, and fur products.

    Quote from http://www.ftc.gov/bcp/conline/pubs/buspubs/madeusa.shtm

    “Must U.S. content be disclosed on products sold in the U.S.?

    U.S. content must be disclosed on automobiles and textile, wool, and fur products. There’s no law that requires most other products sold in the U.S. to be marked or labeled Made in USA or have any other disclosure about their amount of U.S. content. However, manufacturers and marketers who choose to make claims about the amount of U.S. content in their products must comply with the FTC’s Made in USA policy.”

    In other words, any manufacturer could source parts from outside the US and at least assemble them here and still claim “Made in America”

    A maggot encrusted pus pie covered in hair disgusts me less than this situation.

  14. 14 Robert Silvia Jan 23rd, 2008 at 8:17 pm

    i don’t give a shit if Harley products sell or not soon as your ass gos out the door you and your new bike…thay can’t call you to see if you like your bike or not Harley just dont give a shit now thay have your money ……………..this is Harley Policy

  15. 15 Nicker Jan 23rd, 2008 at 11:14 pm

    “…How in the world can we by American when everything I pick-up has Made in China on it…”.

    Try looking around some more.


    (Plann-en-ta ride forever. So far, so good.)

  16. 16 Bubba J May 16th, 2009 at 6:47 pm

    Harley smarley… sell your Harleys and buy a Suzuki Burgman 650… now thats a real mans bike

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