Since several years, the company Target Logistics is sharing with Jay Allen ownership in all Broken Spoke establishments (Sturgis Broken Spoke Campground, Daytona FL Broken Spoke, Laconia NH Broken Spoke) with the exception of the original Broken Spoke Saloon in downtown Sturgis on Lazelle Street still fully owned by Jay.
I was quite surprised when I was informed that due to a different between Jay Allen and Target Logistics about the way to manage these establisments, Jay has decided to step away from his role as manager and entertainer.
For people of the industry and for all those who faithfully attend the different Broken Spoke Saloons and stay at the Sturgis Campground during rallies, Jay is synonymous with Broken Spoke and vice versa. Will his absence affect the success and compromise the future of the Broken Spoke establishments? Below is Jay’s letter announcing the change of leadership and his new activities for the coming months.
In regards to the Broken Spoke Saloons in Daytona Beach, FL; Laconia, NH and the Broken Spoke Campground in Sturgis, SD:
“After 18 years, I, Jay Allen, am stepping away from my leadership role. Brian Lash of Target Logistics, a shareholder, deems it’s his turn to serve the finest people known to man: the riders of the world. Accolades like creating a campground for Harley Davidson’s 100th anniversary, providing services for the Olympics in Greece and Canada, and working with the Bonnaroo Music Festival speak to Brian’s and the Target Company’s ability to get the job done. I wish them well, as I still own a large stake in the company, and only want the best for it, but I am anxious to move forward personally in the motorcycle industry.
For Sturgis 2011, I’ll be at the Original Broken Spoke, dishin’ it out to all you “Scooter Trash,” Jay Allen style with smoking hot servers, hot & steamy contests, great events, and beer so cold it will crack your teeth! After the Black Hills Classic, it’s “LSR” Land Speed Racing time! With talent the likes of Jeff Lange, Rob Schopf and Wink Eller, an S&S Cycle 135” motor and a Baker Drive Train 5-Speed – lord willing – maybe I can pilot our race bike closer to the 200 mph mark at the legendary Bonneville salt flats.
In the Fall I’ll be at the Lonestar Rally presenting the S&S Smokeout and Baker’s “Smoke Down Show Down” which will blow the Texas riders away! Don’t miss it!
For the many young and upcoming rallies out there, my services will be available for: consulting – site selection- talent booking – event creation – security – providing a strong barback team and liquor inventory system – and of course, always bringing in the A-team of beautiful, lighting-fast bartenders! Don’t forget, I am always available to be your crowd- energizing “master of ceremonies.” Let me save you time and money while accelerating your event’s success!
Blazing ahead, in 2012, Jay Allen Productions will be filming at all the major motorcycle events, producing a high-octane 2-wheel TV show for our armed forces.
I’ll be looking forward to crossing paths with my Broken Spoke family on the open highways of this great country.
The Original Broken Spoke Saloon Downtown Sturgis
905 Lazelle St Sturgis, SD 57785