On July 14th, I wrote an article about the Rivalry between The Easyriders V-Twin Expo of Cincinnati and the newly created Advanstar American V-Twin Dealer Show of Indianapolis held a few days later in February 2012. I was informed that the administration of the V-Twin Expo has received calls from people with questions about the option of merging the two tradeshows. They must not be my readers because I was talking about the rivalry, not of the merging of the 2 shows. Anyway, The V-Twin Expo By Easyriders wants all the industry to know that they are not, don’t intend to combine with any other company or show, and sent me the following press release to clarify. I reproduce it as received.
“V-Twin Expo by Easyriders. The Original and Only Show Exclusively Focused on the American v-twin Industry. The 12th Annual V-Twin Expo by Easyriders February 4-6, 2012 remains the industry’s best exclusive trade show serving dealers and manufacturers in the American v-twin industry. Eleven years in the making, the upcoming 12th annual V-Twin Expo by Easyriders is revving up for a solid show in February 2012.
The V-Twin Expo, designed by the v-twin industry for the v-twin industry has stuck to its original mission since 2000. Taking place in beautiful downtown Cincinnati, February 4-6, 2012 at the Duke Energy Center, the V-Twin Expo delivers industry-leading exhibitors to v-twin dealers from across the US and beyond. It is common knowledge that the industry is changing and right-sizing. The key to success for the Expo has been its ability to work with the best exhibitors in the business attracting v-twin focused dealers.
The V-Twin Expo does not cater to all power sports dealers. Its focus is strictly the v-twin focused dealer network.
Already for 2012, the Expo has over 200 exclusive v-twin exhibitors registered. The 12th annual V-Twin Expo will be rock solid. “We strategically selected Cincinnati because the city welcomes our industry with open arms in addition to lower hotel, air, transportation and overall costs for both exhibitors and dealers. Fortunately, our vision/mission has not changed. We haven’t had to re-launch our show because it works. In 2000 we set out to host, educate and present profit opportunities to v-twin dealers. Now, twelve years later, we still deliver on that goal. Our exhibitors plan all year for their presence in Cincy. They come prepared to introduce their newest products, distribute catalogs, sales info, take dealer orders, sign distribution deals and network with industry colleagues and the press. We work hard to provide them the best platform to deliver their message. If you are a v-twin dealer, Cincinnati is the right place to get v-twin focused business done and leave with profit centered ideas” said show producer, Jim Betlach.
On top of seeing what’s new on the show floor, dealers can attend an assortment of interactive seminars presented by expert industry panelists leaving armed with knowledge and information to increase their shop profits. That’s what the V-Twin Expo is all about. The 12th Annual V-Twin Expo in Cincinnati February 4-6, 2012 is not open to the public and focuses exclusively on the American v-twin motorcycle market. It is the only exclusive v-twin trade show attracting dealers from the US, Canada and world. The V-Twin Expo by Easyriders is wholly owned by Paisano Publications. The V-Twin Expo has not been combined with any other show or company.”