Jim Gianatsis, Creative Director and Photographer at Gianatsis Design Design Associates is proud to have produced this new 2012 marketing campaign for his client Sudco.
And he should be because it is the proof that sometimes not showing the products you sell may be a better marketing strategy to clearly deliver your “unique selling proposition” (USP) In this case, “”Whatever size your order, Sudco always treats you as our most important customer.”
Sudco International, one of America’s leading distributors of Original Equipment (OEM) quality Stock Replacement and High Performance Parts for Classic and Late Model Japanese & European Street & Dirt Bikes, ATVs and Personal Watercraft, The idea in the marketing campaign is to let dealers and customers know that Sudco really appreciates their orders. There are a few big distributors out there who require huge monthly order volumes, or minimums. Sudco just doesn’t think that’s right, especially in the current economic climate, and for smaller dealers and repair shops who might only need a set of NGK Spark Plugs, an RK Chain, Sudco Piston Kit or a Vesrah Gasket.