The American International Motorcycle Expo (AIMExpo) announced that the Harley-Davidson Demo Fleet will be featured at the 2014 event, offering test rides of the company’s 2015 models. Additionally, Orlando Harley-Davidson becomes the newest exhibitor to join AIMExpo, which will host nearly 500 powersports companies from around the world October 16-19 at Orlando’s Orange County Convention Center (OCCC).
The presence of the Harley-Davidson brand at AIMExpo for the first time adds to the excitement surrounding the 2014 event, now less than a month away. Orlando Harley-Davidson will also present its display on the main exhibitor floor, showcasing their 2015 motorcycles, plus the newest collection of Genuine Harley-Davidson Parts and Accessories.
“We’re looking forward to exhibiting at AIMExpo and hosting official Harley demo rides,” said Anne Deli, Owner of Orlando Harley-Davidson. “With three dealerships and four retail stores in the greater Orlando/Kissimmee area, it was important to us to take advantage of the AIMExpo platform to further connect with our existing and new customers. Harley-Davidson’s strategic vision is to expand its reach to new riders and AIMExpo enables us to help achieve that goal. Hosting the Motor Company’s demo event at AIMExpo makes perfect business sense for both us and the Harley brand.”
“The addition of Orlando Harley-Davidson and the Harley-Davidson Demo Fleet is significant to the continued growth of AIMExpo as we recognize the vital role the V-Twin segment plays in the vibrancy of the industry,” said Cinnamon Kernes, show director. “Presenting Harley-Davidson products at the show has been a priority for us so welcoming Orlando Harley-Davidson and the demo fleet is a key milestone in the continuing progression of AIMExpo.”
Further evidence of the expansion is the AMA Motorcycle Hall of Fame Induction Ceremony, which will recognize current Hall of Famer Willie G. Davidson, grandson of Harley-Davidson founder William A. Davidson, as an AMA Hall of Fame Legend. The well-known “Willie G.” is a third generation member of the Harley-Davidson empire and is responsible for many of the innovative designs that ushered in the brand’s new era of success. The public is welcome at the induction ceremony scheduled for Friday, October 17 at 8pm with a VIP cocktail reception preceding the ceremony at 6pm. Additional info can be found HERE.
More than 450 exhibitors have committed for 2014 and more are being added daily. Exhibit space allocation is ongoing as AIMExpo continues to cement its place within the powersports marketplace. Exhibitor numbers and interest continues to grow each day and companies looking to take advantage of the AIMExpo platform should contact an AIMExpo Account Manager toll free at 855-MCShows (855-627-4697).
