For the first time ever, J.D. Power and Associates has publicly released brand-performance results from their annual Motorcycle Competitive Information Study. Over the past years, the firm has conducted this research to help the industry’s major motorcycle manufacturers improve. Now, portions of their recent 2006 study have been made. The study, now in its 9th year, measures ownership experience with new motorcycles and examines the major components of the overall ownership experience. Each brand is scored based on the number of problems that customers report experiencing with their new motorcycle. A higher number of "Power Circles" (maximum 5) indicates a higher level of quality (i.e., fewer problems experienced). Here the results for the 3 American brands. 1-Product Performance: Harley-Davidson (3) Victory (5) Buell (3) 2-Cost Of Ownership: Harley-Davidson (2) Victory (5) Buell (5) 3-Quality: Harley-Davidson (2) Victory (4) Buell (2) 4-Sales Experience: Harley-Davidson (5) Victory (4) Buell (2). Headquartered in Westlake Village, California, J.D. Power & Associates quality and satisfaction measurements are based on responses from millions of consumers annually.