Reno Street Vibrations started in 1994 and the 14th edition started today. The Nevada event (Sept.19/23) is the motorcycle version of Hot August Nights celebrating the cars and culture of the 1950s and ’60s. About 25,000 bikers are expected to show up. Organizers of Street Vibrations estimate the economic impact of all the horsepower in town is close to $67 million. "It’s a great event," said Rick Murdock, an executive at downtown Reno’s Eldorado Hotel Casino. "The town is packed. It brings a lot of good people to town. These people have discretionary income to spend on entertainment, gaming, shows, and food. They’re a great demographic. They ride and show off their bikes and can do a lot of new things added to the event every year. This year, for example, Street Vibrations is expanded to include non-bike events pleasing bikers such as women roller derby with women’s teams competing Saturday night on an outdoor track in the plaza in front of Reno City Hall. It is a good idea for all rallies. Give the public more entertainment by offering more activities beyond custom builders & manufacturers displays. Street Vibrations.