Restructuring to adjust to the US economic conditions is a necessary step for many of our companies. A senior management reorganization plan is going on at Big Dog Motorcycles with for consequence the departure of Executive Vice President Nick Messer. During a recent conversation I had with the upper management I was told that never before were their bikes as reliable as they are now with the 08 lineup. Big Dog Motorcycles is still the world’s largest custom motorcycle manufacturer and will be celebrating its 15th anniversary next year. Big Dog Motorcycles.