Fast Motorcycle Industry News

Roland Sands Design Grand Opening. RSD has moved to a new location in Los Alamitos, California. The 5,900 sq.ft. headquarters is a design and development center, a custom motorcycles shop and for the 1st time a retail store. Roland Sands was founded in 2005 and since then, Roland has built many ground breaking customs and designed a full line of parts. Address is 10571 Los Alamitos Blvd. Los Alamitos, CA 90720 USA 562-493-5297

Fred Fox To Join Motorcycle Hall Of Fame. Many of you have bought at least one motorcycle part or accessory or piece of riding gear supplied through your dealer by Parts Unlimited or Drag Specialties. Fox founded Parts Unlimited in 1967 to distribute motorcycle parts and accessories to dealers. Today his parent company, LeMans Corporation, is based in Janesville, Wisc. and employs around 1,200 people in operations the U.S., Canada and in Europe. Drag Specialties serves the American V-twin industry while Parts Unlimited serves the “metric” side. Company’s own brands include Thor Motocross, Moose Off-Road, Icon and Z1R helmets and apparel. Fox joins previously announced magazine pioneer Phil Schilling in the Motorcycle Hall of Fame Class of 2011. The remaining 2011 inductees will be announced in random order over the next few weeks. The Class of 2011 will officially be inducted into the Motorcycle Hall of Fame on November 18, 2011 as part of the AMA Legends & Champions Weekend.

Cameo Appearance With Your Bike In New Tom Cruise Movie. Harley-Davidson Miami is running an ad regarding a major motion picture studio in search of a 1987 Harley-Davidson FLHT full dresser to be used in an upcoming Tom Cruise movie being filmed in Miami. They are also looking for extras to appear in this movie who own late 1980 Harley-Davidson motorcycles. The time frame is late June and early July. If you fit either of these requirements and are interested contact Ace Armstrong at 305-651-4811 or email him at

6 Responses to “Fast Motorcycle Industry News”

  1. 1 Boss Hawg May 25th, 2011 at 8:27 am

    Can’t wait to see the comments from those that really know Fred Fox’s potential alienation of smaller accounts…just my opinion. All the best wishes for much success.

    Boss Hawg

  2. 2 Jeff Nicklus May 25th, 2011 at 9:47 am


    Don’t get me started on Fred Fox and Drag Specialties …. I am really trying to have a good day today!

    Over & Out,


  3. 3 Tom Maioli May 25th, 2011 at 12:01 pm

    Fred Fox has given back more to this industry than any other person I can think of. Organized motorcycle racing would be in a tough spot if it weren’t for Fred’s generous sponsorship dollars. Please list the individuals who have invested more money in the motorcycle racing industry. If you don’t approve of his business methods please tell me why your business plan if so much better. Also include how many people you employ.

    Congratulations to Fred and his companies. I am happy to say that I know Fred Fox.

    Tom Maioli

  4. 4 BW May 25th, 2011 at 12:11 pm

    Absolutely hilarious, small biz and drag really do not get along, guess its not just us that thinks so!

    We don’t support drag or parts, haven’t for a decade, and don’t miss them a bit.

    When we talk with manufacturers, we always suggest they make their dealer base stronger and wean themselves from reliance on distributor orders. The dealers are the rubber meets the road guys, that sell the product, and the distributors are just another added cost to the consumer due to their cut. We hope to see a day where manufacturers rely solely on their dealers for product for sales, installation, support, tech and repeated sales of either more of the product line or repeated sales of similar products.

    I think most shop owners will agree that the distributors really are not needed.

  5. 5 johnny May 25th, 2011 at 8:52 pm

    If it wasn’t for distributors you couldn’t afford the parts and would have to wait a months of more for one item.
    When some one comes out with a wheel or exhaust or grips or a head light some one like Drag orders a five dozen or more of each part. So tell isn’t it cheaper to make a lot of parts as to making three parts. Now they store them in there warehouse waiting for you to buy one or two. Now if only five shops order say grips and the manufacturers has to tool up for five what do you think the price would be? Its cheaper to make volume then to make one or two.
    How much does it coast to run your shop? Think of what Drag pays just in a light bill. Distributors makes have a part way more convenient then a manufacture. Do you think S&S is going to tie up thousands of dollars in motors waiting for a shop to buy one. If they did that employs would work for a week making motors then they could go home till S&S need them to come back in a month or more to make more.
    How long did it take you to get a part from Drag three days two days?
    I guarantee you that no exhaust or wheel or motor company would get you some part that fast.
    Fred doesn’t run Drag any more and the coast have gone up so much. Think back when you were selling so many parts you could do enough to keep up.
    Times have changed and so do the way you do business now days. No body stock parts.
    I’m sorry for you and not understanding

  6. 6 Woody May 25th, 2011 at 9:47 pm

    the only problem with distributors is adding a third profit level seems to have sent a lot of mfg. businesses overseas to make sure they can make the $10 widget for $2.50 shipped. I think normal evolution will take care of it though. Remember when you used to spend thousands for a half-page magazine ad? Now at most, you take out a business card sized one with a link to your website (which for many companies is a 50-100 page ad) and life is good. One by one the magazines are folding and distributors will probably follow. Used to be if you wanted an ACME widget you asked your distributor if they stocked them. Now you google ACME and order it yourself direct from ACME. There will always be a need for distributors, especially in high-volume low-priced stuff, but I think the glory days are over. Sell through a distributor and watch every hack with a garage setting the true price of your goods as they flip ’em on the web for beer money. No thanks.
    Nothing against Mr. Fox, btw. I congratulate him on an enviable track record of success.

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Cyril Huze