Last April, as you all know,, Intrust Bank foreclosed on Big Dog Motorcycles and founder Sheldon Coleman Jr. dissolved the corporation. At the same time it was announced that Coleman would keep 20 ex-collaborators to start a new company called BDM Performance Parts to assist and supply accessories and parts to the estimated 25,000 Big Dog owners. At the time, many of you commented that these owners would probably order replacement parts directly from the original manufacturers and that it was not realistic to imagine that BDM Performance Products could support so many collaborators, only a handful, at best, and probably not before a few more months.
So, what happened during the 2 months since Big Dog Motorcycles closure? Of course, the former company space is on the market, listed by Grub & Ellis/Martens Commercial Group for lease or for sale at a price of $4,020,000. iThe property nuclides an approximately 80,000-square-foot building, part of which was used for Big Dog’s showroom, and a 20,000-square-foot warehouse. The new BDM Performance Products operation is located at the former Johnstone Supply building next to where the company’s headquarters was. There, the company tries to organize and is currently building a website already listing a few parts, owner manuals and installation instructions. To notice, the website still in construction, in addition of BDM Parts & Accessories features 2 sections, one called Metric Parts and the other American V-Twin Parts, demonstrating that Sheldon Coleman intends to widen his offerings to others than Big Dog owners. See the website at BDM Performance Products.