Harley-Davidson summer dealer gathering was held during 3 days at the Anaheim Convention Center, California. So, with great marketing acumen, Chuck Frederick, President of Renegade Wheels hosted a 3-day exhibition/party a few blocks away and adjacent Tom Scott’s Harley-Davidson of Anaheim satellite store.
On the party menu, 50 trend-setting custom wheel models in all styles, designs and sizes displayed in a kind of art gallery setting, plus rotors, air cleaners and other specialty parts. Items were displayed individually, as well as mounted on an impressive fleet of striking custom bikes.
Renegade’s stylish presentation drew over 400 H-D dealer personnel from over 18 countries. Attendees were able to meet one-on-one with the entire Renegade team, and take in exclusive displays by Danny Gray, Heartland USA, Avon and Dragonfly while visiting with friends, new and old, from around the globe. Guests had considerable interest in the “Evolution Corner,” which walked them through the entire Renegade Wheels manufacturing process: from aluminum ingot, forging, design, machining, polishing, finish applications and then to final finished product.
In today’s economy many companies are pulling back the marketing budget. It’s not the case for Renegade Wheels. A class show to present to potential clients very fine products and demonstrate superb customer service experience. Renegade Wheels.