New Indian Motorcycle Company Sponsor Of Indian Day West Event in Pomona

This is the 3rd Indian Day West (IDW) event at the NHRA Museum in Pomona, California. And as far as I know, it’s the first time that the new Indian Motorcycle is sponsoring an event.

An opportunity to see a wide variety of Indians, everything from Burt Munroe’s World’s Fastest Indian, courtesy of the Hensley Family, to flat track racers.

And, as if that is not enough the event is held in conjunction with the AMA Flat Track Finals making it a double header. The event is open to all Indian motorcycles and any brand pre-1980 motorcycles. Admission for anyone arriving in a pre-1980 motorcycle is free, plus, they will receive one ticket to the AMA Flat Track World Finals races at the Fairplex in Pomona. Non-riders, post-1980 bike riders and Indian owners from any of the recent revival generations will be charged $5, which will include admission to the NHRA Museum. Where: Wally Parks NHRA Motorsports Museum, Pomona, CA. When:  Saturday, Oct 15, 2011 IDW: 8:00 am – 2:00 pm MA: Practice 3:00 pm. Opening ceremony 6:30 pm. First race: 7:00 pm. Finish: 9:40 pm. More info at NHRA Museum or AMA. (picture Corey Levinson)

6 Responses to “New Indian Motorcycle Company Sponsor Of Indian Day West Event in Pomona”

  1. 1 BlueStrada Oct 14th, 2011 at 7:22 am

    Great idea bringing the fabulous.. (if you have never seen it… GO) NHRA Museum together with such a cool brand with real racing hereitage as Indian… Monroe’s Bonneville bike is just a bonus to that…

  2. 2 Mike Tomas Kiwi Indian MC Co Oct 14th, 2011 at 9:11 am

    Its a great event and very casual. Very nice that Polaris/Indian is involved. Quite a nice change indeed.

  3. 3 Smittydog Oct 14th, 2011 at 5:45 pm

    Will snowmobiles be allowed?

  4. 4 Mark Moses Oct 14th, 2011 at 6:45 pm

    Refreshing indeed and perhaps a taste of good things to come…

  5. 5 Dave P Oct 14th, 2011 at 9:23 pm

    Polaris if you really want to compete with H-D & bring Indian back from the grave. Build a 750 & go AMA Flat Track racing & whip their Ass just like the old days. Win on Sunday sell on Monday or Tuesday Our motorcycle shops are not open on Mondays. Indian the original American Motorcycle.

  6. 6 reyn mansson Oct 16th, 2011 at 8:35 am

    Dave P, so few people follow Flat Track, it get’s so little press that as a marketing thrust for a new brand it’s a waste of money. In today’s market motorcycle riding is really so disconnected from racing for the most part, the Win on Sunday, Sell on Monday axiom is no longer applicable. About 50% of the over 650cc street bike market is owned by HD, go ask 10 Harley riders at bike night who Kenny Coolbeth is or how many ride a hog because it dominates flat track. My guess is not one bike night biker will know Coolbeth and somewhere around 0% chose their bike based on racing results.

    If you really want to compete with Harley, you get an active brand support club going and subsidize their activities for the next decade. You beat Harley through HOG, not on the track. When you buy a Harley, you buy admission into a lifestyle. A Harley owner always has something to do and somewhere to ride his bike, he or she has instant friends, a wardrobe and a clan to belong to. Active HOG chapters make for happy customers, active riders have higher satisfaction with their purchases. It builds brand loyalty because you can’t go buy a another brand and be part of the clique.

    Make a great, elegant motorcycle befitting the heritage of Indian and embrace it’s owners, old and new and give them local, regional and national activities to enjoy.

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Cyril Huze