Alleging that Paisano didn’t fully performed all conditions and obligations required under the License Agreement and failure by Paisano in finding vendors to rent space around the property during the 2012 Sturgis Rally, the Saloon owners had removed the Easyriders signs inside and outside the Saloon & Steakhouse and also all branded for sale merchandise and clothing.
A District Court issued a preliminary injunction against the owner of the Easyriders Saloon in Sturgis, SD ( A company named KSLB&D Inc.) in favor of Paisano Publications.
The court found that the Saloon & Steakhouse owners were contractually obligated to retain the name “Easyriders Saloon” throughout the pendency of the litigation between the parties.
Joe Teresi, the owner of Paisano who founded the Easyriders’ franchise over 40 years ago, stated: “We are grateful the court recognized our position in the lawsuit and that the Easyriders name will again be prominent for the 2012 Sturgis Rally. We are hopeful that this ruling will allow Easyriders and the owners of the Easyriders Saloon to move forward together to continue to make the Easyriders Saloon the best spot in town to enjoy the Rally. I look forward to seeing everyone else who is attending.”