Harley-Davidson Motor Company Will Attend For The First Time the Columbus AIMExpo. Will Debut Its 2018 Models, Offer Demo Rides And More…

The American International Motorcycle Expo presented by Nationwide (AIMExpo) will welcome Harley-Davidson Motor Company (Harley-Davidson) to the 2017 show floor for its inaugural appearance with its new 2018 models this September 21-24. Interactive demo rides and its JUMPSTART™ Rider Experience will also be available to attendees when the fifth-annual event gets underway from the Greater Columbus Convention Center in Ohio.

As the annual nexus for the motorcycle and
powersports industry in the world’s largest recreational market, the Motorcycle Industry Council produced AIMExpo provides a key stage for Harley-Davidson to share both its new 2018 models and its vision for creating the next generation of riders.  Recently, Harley-Davidson unveiled key long-term objectives that include building two million new riders over the next ten years in the U.S., as well as launching 100 high-impact motorcycles during the same window through 2027.

AIMExpo offers a unique and timely opportunity for Harley-Davidson to share our new high-impact 2018 models with consumers, media and the broader industry, in one place at one time,” said Anoop Prakash, Harley-Davidson U.S. Marketing Director. “We look forward to presenting both new and seasoned riders an opportunity to test ride our exciting 2018 line-up in Columbus, Ohio, as we pursue our objectives to grow ridership across the United States.”

As part of its effort to attract new riders to the sport of motorcycling, the Harley-Davidson JUMPSTART Rider Experience combines a Harley-Davidson motorcycle and a specially designed, stationary support stand to welcome first-time riders to the world of motorcycling. Attendees will also have the chance to take a new Harley-Davidson out on the open road with demo rides available at AIMExpo Outdoors!.

“The addition of the iconic American brand Harley-Davidson very much completes the grand stage that AIMExpo presented by Nationwide represents for American industry in a global setting,” Mike Webster, Sr VP MIC Events. “The history and innovation of motorcycling in America will be very well represented this September in Columbus with Harley-Davidson, the longest continually manufactured domestic brand, and we’re genuinely excited to honor the past while looking to the future as they join the industry on the show floor and at AIMExpo Outdoors!.“

Along with the Milwaukee-based manufacturer, 41% of powersports dealers and 50% of the US population reside within 500 miles of AIMExpo’s new location in the city of Columbus. This central location and ease of access offer all attendees the opportunity to engage with the motorcycle and greater powersports industry like never before.

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8 Responses to “Harley-Davidson Motor Company Will Attend For The First Time the Columbus AIMExpo. Will Debut Its 2018 Models, Offer Demo Rides And More…”


  1. 1 Hdrider Jun 14th, 2017 at 9:12 am

    How about attending the V-Twin Expo in Cincinnati.

  2. 2 Bill Brand Jun 14th, 2017 at 9:46 am

    The V-Twin Expo is dead. For sale with everything Easyriders. No offer.

  3. 3 Tony Jun 14th, 2017 at 9:52 am

    V-twin Expo. Aging industry buddie out of breath could no more financially support a losing money event with very low dealer participation. I guess dealers know about almost everything new and interesting by just a few clicks online. It’s the way vendors talk to dealers and retail clients. At least the AMIEXPO has retail days…Was it difficult to find out?

  4. 4 Hdrider Jun 15th, 2017 at 11:01 am

    Are you sure V-Twin Expo is dead — I see that it’s still scheduled for Jan of 2018. Seems that there would have been some news if it’s dead and up for sale.

  5. 5 Mikea Jun 15th, 2017 at 12:00 pm

    So, I am not with a dealer anymore. Can I purchase tickets to attend as a civvie?

  6. 6 Brandon Jun 15th, 2017 at 3:59 pm

    All Paisano Group, including v-twin expo is for sale.

  7. 7 P. Hamilton Jun 15th, 2017 at 4:02 pm

    Mikea. The AIMExpo has 2 retail days. You can buy a ticket.

  8. 8 Mikea Jun 15th, 2017 at 10:05 pm

    Thanks! I thought so, but I wasn’t sure. Have not been there in a long time. It was all glitzy garbage for a while. Well, not all. I’m into real bikes.

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