Web usage statistics are used as a tool for assessing a Website. But, few website owners and advertisers of the motorcycle industry understand website traffic. All website owners are offered free “website traffic programs” (like “Webalizer” or “Webtrends”) providing a bunch of over-inflated and unreliable traffic data. Why? Because these programs are unable to filter and distinguish human visits from web robot visits (also known as Web Wanderers, Crawlers or Spiders). Web Robots are computer programs that traverse the web automatically all day long to help all search engines index sites content, spammers to scan for email addresses, and many other uses. These Robots hit the website servers 24/7, don’t load pages and are wrongly counted as visits.
Beware of any website owners who give you statistics without telling you from where they come and if they are real human visits. A program like “Webalizer” even states clearly its drawbacks and write that “Their products are not designed to publicly report a site in comparison to others”. It is our experience that Robot Visits can represent up to 95% of a website traffic for small traffic websites. Robot Visitors don’t read, click your ads or buy your products. Their scripts just hit servers all day long. For this reason, the statistics we use are the ones of “Google Analytics” aggregating data of real visitors loading a page. In January 2008, Cyril Huze Blog received 135,484 visits, making it the #1 Custom Motorcycle Blog in the world dedicated to the V-Twin industry.
For a banner of 120 x 90 pixels in our Blog at $475.00, it is a cost of 0.35 CENT per real visit ($475.00 : 135,484). There is absolutely no better online advertising investment you can make. Our traffic sources are: 1- Search Engines (59.23%), 2- Sites Linking To Us (19.58%), Direct Traffic of people we have put us in their Favorites folder (21.18%). Our visits come from 1- Americas (83.91%). Europe (11.55%), Asia (2.24%), Oceania (2.02%). Since the Blog launch in October 2006, 845 original news were published (no copying & pasting of articles found online, written by others, and reproduced in violation of copyright laws). We have an average of 8.5 comments per post (source WordPress), a statistic showing how much our readers are interested by all the news published, participating and getting involved through their daily comments. In addition 4750 professionals of our V-Twin Industry (Dealers, Manufacturers, Custom Builders, Medias) receive a weekly email update of our most recent posts. All published articles are accessible at all time by the reader and they are all indexed by the major Search Engines (Google, Yahoo, MSN)
For more information about our advertising programs, go to Advertise and contact Pam Proctor at 754-544-1304 or email to: firstname.lastname@example.org.
And for those who want to know more, there are 2 main methods of tracking activity: cookie-based and IP + User Agent.
1- Cookie-based tracking relies on a browser setting the cookie. If cookies are disabled, cookie-based analytics programs (such as Google Analytics) will not count the visit. This would exclude, for example, hits from a robot or spider.
2- IP + User Agent tracking typically uses log file analysis for its data. This will report much more higher numbers than reported by cookie-based tracking because of dynamically assigned IP addresses and spider and robot visits. IP + User Agent tracking free programs like Webtrends and Webalizer cannot give you the number of humans visiting a website. From this point of view, they are of no value for an advertiser.
You can read testimonials of readers by going HERE.