Harley-Davidson Sportster Ride Free Guarantee

hdsportster883To sell more bikes and get more repeat customers Harley-Davidson created at the end of last year a program called “Ride Free Guarantee” expiring in March. Must work well because Harley decided to renew this program. How does it work is simple. If you buy a new Sportster 883 or 1200 (a total of 7 eligible models) at one of the participating dealers between now and August 31 you will get the original MSRP value back when you trade the bike in for a new Harley Big Twin or V-Rod motorcycle within one year of you purchase.

In a few words the strategy is to attract new buyers to one of the cheapest models then make them climb the ladder to more powerful/expensive models (a total of 20 Big Twins and of 3 V-Rods). To be precise The MSRP value used for trade-in will be the factory-delivered MSRP (including factory installed options) excluding parts and accessories, taxes, titles, licenses, set-up/prep charges, Extended Service Plan, GAP coverage and any dealer add-ons, regardless of the amount actually paid. Harley-Davidson.


5 Responses to “Harley-Davidson Sportster Ride Free Guarantee”

  1. 1 Kent County Custom Jul 14th, 2009 at 8:54 am

    When will this be available in Canada?

  2. 2 Jeff Nicklus Jul 14th, 2009 at 12:37 pm

    Naturally this is only good as long as the Original Entity making this offer is in business. Any new company or entity that may come along and purchase the controlling interest in HD may or may not be mandated to honor this offer. So I wouldn’t get all googlie eyed over this offer.

    Over & Out,


  3. 3 FUJI Jul 14th, 2009 at 5:32 pm

    How about just buying a used low mileage bike and forego all the wasted money and other fees. There are many used bikes on the market at the right price if you shop around. nothing feels better than a good deal.

    There’s 4 ways /conditions to buy a bike, the 4 D’s death, divorce, disease, diaster / they lost their a$$ monetarly speaking

    Just remember that you will have to pay full tilt on that upgrade when you trade in at a time when negotiating is at hand.

  4. 4 Omar Jul 15th, 2009 at 12:53 pm

    I agree with FUJI. Almost everyone ( men and women) who buys a sportster eventually wants to upgrade to a big twin. Why not buy a low miles used big twin now and get what you will be happy with. Times are hard and the market is flooded as peope are selling off all their toys. There will never be a better time to get a great deal from an individual seller.

  5. 5 Brett Jul 16th, 2009 at 6:40 am

    well we’ll see what happens with HD through this year.

    I live in Green Bay & they are running a story on our news that Harley is cutting 1,000 more jobs, 700 hourly & 300 salaried.

    They claim their profit is down 91% in the 2nd quarter from last year to this year. Their stock is now at 8 cents a share where it was 95 cents a share last year at this time.

    Bet all the dealers are happy they built these giant new dealership buildings now. It was great for a 10 years stretch.


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