It is with sadness that I report that Custom Builder Brad Ruel has died yesterday of a heart attack. His shop “The Wrench” in Sarasota, Florida has been around since 1995 and Brad has been building radical custom bikes since 2000.
He became a familiar name in the industry through his custom work and custom parts. He was also one of my clients. Brad was one of the most approachable builders, just happy that people enjoy his creations. He was 43. My condolences to his family and friends.