Last Thursday January 28th was the first day for the liquidation of all Buell assets and equipments at their East Troy, Wisconsin factory. A couple of friends of mine were there waiting in line with other 350 people for an opportunity to visit the ex-Buell plant and in their case maybe get a few cheap tools and a piece of memorabilia. This liquidation organized by Liquid Asset Partners is scheduled to last until February 28th or until the last bolt is sold, whichever comes first. Not surprisingly, like for all auctions lasting several days, they tell me that on this 1st day nothing was really cheap.
Worth the visit only if you absolutely want to get this now rare Buell sign that will never be duplicated or if you have a very special affection for the brand to the point of buying a used tool for the same price than a new one at Sears… And of course, because everything must go, prices are going to decline every day. But I would never had written this post if my friends didn’t tell me that Erik Buell made an apparition, which immediately made me think about the way any business owner feels when he sees vultures scavenging his “empire”. Have you imagined the flow of emotions? Erik Buell is well known for his passion, dedication, the sacrifices he has made, and it’s no secret that he feels, let’s say…very frustrated. Personally, I would choose to be not physically present. And you? But as you know Erik is already busy working on new projects at his new racing company (see my November 21st, 09 article).