Rossmeyer’s Harley-Davidson Pompano, Florida Is Closed.

It was well known that Rossmeyer’s Harley-Davidson in Pompano Beach, Florida was never profitable.

Not far from me, on Monday, the doors were locked and all the employees let go. The close-by South Florida Rossmeyer’s dealerships of Fort-Lauderdale and Sunrise are still open.

Zipper's

23 Responses to “Rossmeyer’s Harley-Davidson Pompano, Florida Is Closed.”


  1. 1 Jeff Nicklus Mar 17th, 2010 at 11:19 am

    No doubt about it, it was an end of an era with Rossmeyer’s death …. it is sad.

    Over & Out,

    Jeff

  2. 2 just my opinion Mar 17th, 2010 at 12:52 pm

    Jeff; Did you see the trailer at Destination Daytona with the giant screen playing the tribute to Bruce Rossmeyer? That was sad. They showed many photos of his life and many of him much younger with his children and some of him playing with the grandkids. It really makes you stop and think about what is really important. Making money is great and for sure makes life much more fun but at the end of the day. Family is by far most important and from watching that tribute I believe Mr. Rossmeyer knew that and appreciated his family. I wish them well and hope their other stores are profitable.

  3. 3 Todd8080 Mar 17th, 2010 at 1:42 pm

    I live in Fort Lauderdale and remember when there was just one Harley dealership in the county, Fort Lauderdale Harley. It was a family owned & operated shop that hadn’t yet gotten too big for its breeches.

    Then New Jersey car dealer Rossmeyer bought it, moved it, expanded it and opened two other dealerships in the area.

    The money poured in, but only customers intending to buy a new Twin Cam at above MSRP were made to feel welcome, and that warm & fuzzy feeling lasted just until the next model year.

    For those rare times when I need a part that can only be found at an authorized Harley dealer, I go to the next county to Phil Peterson’s. Phil’s a former racer and lifelong rider who was asked to be a dealer by Walter C. Davidson back when Panheads were still new.

    That’s a far cry from cashing in on the Harley fad.

    Call me crazy but I can relate much better to someone who’s in it for the love of the sport rather than just the almighty dollar.

  4. 4 StreetGlideMan Mar 17th, 2010 at 6:56 pm

    at LONG last the evil empire is starting to crumble….. Let all his dealerships go to the grave with him …. i will NEVER be a fan of ANY Rossmeyer dealer …. for the business practices they hold true to are now coming back to bite them….. Oh isnt Karma a Bitch!!! RIP Pompano HD.

  5. 5 C O L E M A N F U Mar 17th, 2010 at 8:55 pm

    Biz aside he was a very generous man. We miss you Bruce.

  6. 6 tepiddeath Mar 17th, 2010 at 9:20 pm

    I live in Ft Lauderdale, I work in an aftermarket parts and repair shop for Harley’s and Harley type customs only- no metrics. Back in October I was in the market for a new Buell at the discounted price. I did my homework and discovered that only 2 dealerships had the one I was looking for, Ocala HD and Rossmeyers. I went to the Ft Lauderdale location, and was treated like it was an inconvience that I even wanted to spend my hard earned money there. When I finally called my boss who is a long time friend with one of the top dogs over there is the time someone finally talked to me. Because Rossmeyer’s would not come down $500 on the price, we went to Ocala HD. We pretty much bought the bike over the phone, and they had us in and out of the shop in about 20 minutes. There was no bullshit of trying to snake in a bunch of extras, it was a pleasant experience, and we felt appreciated. That is what buying a motorcycle should be about. I only go to Rossmeyers for their free coffee, which I usually have to request that someone make, and for warrantee work on my new bike. If I was allowed to leave the county I would go to Peterson’s, I guess for a few more years I am stuck with the crap dealership I can get to. I have always thought that Rossmeyer was laundering money, because there is no way that company is making the money to support all of the stores they have open. Just my opinion though… and most of the sales people there are like used car salesmen who just rub me the wrong way- especially Corky at the sunrise store. If you want to feel appreciated for buying a bike at one of the Rossmeyer stores, see Tom at sunrise, and tell him Amy sent you!

    SCREW HD LETS RIDE!!!

  7. 7 Boss Hawg Mar 18th, 2010 at 6:06 am

    Well now….it may just depend on who you are. If you go in there to kick tires, hell maybe they treated you right by wanting more from ya…Bricks & mortar, floor planning and carrying cost for all the parts & accessories don’t come cheap…oh by the way do you want someone to wait on you…well they don’t get paid tips here either….get the message now folks! Yes it costs money to operate and staff a business and most of you John Deere tractor driven coffee shop keyboard commandos have no idea how to run a retail operation at a profit.

    With all due respect to those of you here that deserve it….My last purchase I bought an “08 with the Stage-II Kit and a few other goodies at Destination Daytona. Struck the deal at MSRP and the additional parts were $4k at 20% off and the bike financed at 4.9% (820 beacon…so no back-end points money for finance either) with $4k down. To top it off, they gave me $1,500 more for my trade-in than other dealers offered within in several hundred miles…yes I shopped, but let it be known I was buying.

    In closing I must say most of you just run your mouths and that is why you are treated like you are when you go somewhere and have nothing better to do other than have a little trophy hanging on your arm and waste others valuable time. Just ask some of the most credible builders/manufacturers like Jeff Nicklus above and commissioned sales staff.

    For you keyboard commando naysayers…get a life…if you have so much time to wast…find a charity to work with to better yourself and your community.

    Boss Hawg

  8. 8 max Mar 18th, 2010 at 6:22 am

    These blogs in the local newspaper say a lot:

    fuzznut at 10:17 AM March 16, 2010
    WHEN I GROW UP I WANT TO MURDER A HARLEY STORE ON A MAIN INTERSTATE HIGHWAY…GREAT JOB BOYS BRUCE WOULD BE PROUD PS..IF YOUR CLEANIN HOUSE ,CLEAN HOUSE YOU STILL HAVE A LOT OF DEAD WOOD.
    Reply
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    1 0
    siki999 at 7:16 AM March 16, 2010
    classic mis-managment. Too many chiefs scheming to fleece the consumer. Which one closes next? These dealerships are upside down w/ the bank and Harley should yank the franchise.
    Reply
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    2 0

  9. 9 Pressureangle Mar 18th, 2010 at 7:02 am

    Bruce Rossmeyer treated anybody he didn’t think profitable as sub-human and worthless.
    He was a true champion of elitism, egoism, and profiteering without regard for people.
    He was the sort of guy who wouldn’t shake a new customer’s hand in the parking lot, and would turn and bite if you called him “Bruce” and not “Mr. Rossmeyer”.
    Yes, I met the man. No, it’s not sour grapes. I met him after my profitability to him had passed.

    Good riddance.

  10. 10 fuji Mar 18th, 2010 at 7:39 am

    From a public view Bruce always seemed to be a stand up guy and I respected him from that aspect.

    I always wondered how Bruce kept the wheels greased with the whole empire. Give the man credit for his grand effort when the city of Daytona closed their eyes to the biking community.

    In business if there is not some failure then one is not trying

  11. 11 fuzznut Mar 18th, 2010 at 8:21 am

    should of closed sunrise and stayed on 1-95 ,sunrise is a bigger joke than pompano (good luck finding that albatross) ,ft.lauderdale aint no prize either

  12. 12 Gary Bang Mar 18th, 2010 at 6:37 pm

    Bruce, Bruce, Bruce you can tell a lot about a guy after he passes and they keep talking about Him. Their never will be another Bruce and I will bet their never has been one before him he was bigger than life. Kind of like a really good looking Girl

  13. 13 Gary Bang Mar 18th, 2010 at 7:09 pm

    Bruce, Bruce, Bruce He was kind of like that really good looking Girl when he walked into a room every one stopped and no matter what, they said something. The Harley-Davidson business will never be the same after Bruce — he played it like Elvis. Can we imagine what Daytona would be like if their was never a Bruce? I would have to agree with the used Car idea of selling I do not agree with that either. In a perfect world it would sure be nice to buy something over the phone and the dealer would not make any money and he would always have coffee, Bud Lite, Tacos, Root Beer Floats, and do all your service work for almost nothing and tell you a joke every time you walked in the store and the store would be the biggest in the World. Does any on wonder how it got to be the biggest?

    The Rossmeyer Dealerships are like trying to feed a 1,000 hungry Horses every day it takes a lot of Hay and Water to keep every one happy and remember you have to get rid of a lot of Horse Shit. Even for Bruce business is not what it was at one time sales are down for every one “even for the King.” When a Harley-Dealership closes it is like another Death lets try not to wish bad karma on any one. Way to go Bruce you are still the king in my eyes and I know a lot of people feel the same way as I do, Gary Bang

  14. 14 Georgia Hog Mar 18th, 2010 at 10:15 pm

    Never fails class envy is running rampant on this page. The man did no more than any other that goes into business try to make payments, payroll and profit. I hate to see any business close. They will never come back. Mechanics, secratarys, parts people, sales staff, floor sweepers etc. just lost their jobs. Harley earlier in the week just about got took over.

    Hey it is end of a era. They could use to put one of these bikes on the floor hang a big price on it and people would fight over it. Great concept.

    The bashing of someone that passed away is wrong. The entitlement mentality and hating someone that is succesful is common however ignorant. Hell your probally excited thinking your fixing to get free healthcare.

  15. 15 1 DWB Mar 19th, 2010 at 5:28 am

    APPARENTLY ENOUGH CHEATED PEOPLE GOT TIRED… IT IS ABOUT TIME … NO HAVE THE REST CLOSED

  16. 16 Joe Skonecki Mar 19th, 2010 at 10:11 am

    Ride and Let Ride!
    Live and Let Live!
    RIP Mr. Rossmeyer.

  17. 17 Gary Bang Mar 19th, 2010 at 1:11 pm

    More Bruce I think the year 2002 Daytona Bruce bought all the V-Rods available from other dealers and paid MSRP and took them to his dealership in Daytona. Remember Bruce could some times stretch a point marked them up $5,000 and sold every one he had. The people who bought them were not Starving or dying of Thirst and had to pay $200.00 for a glass or water in the the middle of a Sand Storm. They Knew what they were doing and paid Market price and who of us has not at some times in our lives paid market price or sold for market Price? the people who bought those V-Rods were never forced into any thing. End of V-Rod Story.

    Mo’s steak house in Milwaukee on the menu at the time was a Bruce Rossmeyer Martini and I believe the price was $4,000 yes $4,000. If you wanted your name on the menu you needed to pay $4,500 and you were on the menu for about $100.00 worth of drinks again market price in action I remember a couple of dealers I knew paid the $4,500 and they were now the owners of the menu. I think the next week Bruce was back on the menu.

    I doubt that we will ever have a Saint Bruce day nore do I believe he was a Demon he surly did it the Bruce way and a lot of us will remember this for a long time. Thanks for being here Bruce.
    Gary Bang

  18. 18 David Mar 20th, 2010 at 2:31 pm

    I have read all the above entries and have thought about it some. It seems like Bruce and Obama are probably brothers all they want to do is screw you over for what they can get out of you till they cant get any more and then kick you out the backdoor on your ass !!!!

    SSDD; David

  19. 19 Bigalyts Mar 21st, 2010 at 8:53 pm

    You know there is a Little Truth in every Blog above. I read everyone to the last word. All you Bloggers have comments that really some up the whole story of Bruce and His Dealerships and The Man Himself.Now all of you Bloggers see if you can find the common element in all of the above, comments ??? Hint: it has 3 letters!

  20. 20 Wayne Mar 22nd, 2010 at 9:09 am

    It sounds like there was a lot of bad service down there in FL. I’d like to give a shout out to Mike’s Famous HD in New Castle DE. I just bought a new 2010 Ultra Classic Limited three weeks ago.
    I did a lot of shopping around and ended up getting a deal that NO ONE could come close to.
    The customer service I got was unbelievable.
    The guys and girls at Mikes run a dealership the way a HD dealership should be run. Respect your customers for the money we spend.
    I’ll always go back to Mike’s HD!

    PS
    I also have two other friends that have picked up new bikes at Mike’s in the last month. Go see them.

  21. 21 harleygoos Apr 13th, 2010 at 5:17 pm

    THE STORE IN FT LAUDERDALE CLOSING IS NOT THE END OF IT. ALL OF TH EKEY EMPLOYEES FROM THE FT LAUDERDALE STORE HAVE NOW TAKEN OVER THE DEALERSHIP IN ORMOND BEACH. THEY ARE GOING TO RUN THAT INTO THE GROUND TOO. WHAT A SHAME.
    EVERYTHING IS SILENTLY UP FOR SALE. I WORK THERE AND I AM LOOKING FOR A NEW JOB RIGHT NOW.
    IT WAS A GOOD RUN, BUT IT’S ALL OVER NOW. IN SEVERAL MONTHS, MORE MAJOR CHANGES WIL BE COMING

  22. 22 THUG CUSTOM CYCLES Apr 14th, 2010 at 8:10 am

    GREAT AND THEY OWN THUG MONEY FOR WORK WE DONE FOR THEM!!! BASTARDS

  1. 1 Florida Vacation Review 2010-04-01 | Florida Vacation Review Pingback on Apr 1st, 2010 at 10:44 pm
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