Fast Motorcycle Industry News

New Official Sturgis Rally Magazine To Be Offered Nationwide. Feeling that much more can be done to attract bikers to the August rally and to try reverse a steady decline in attendance during these last 5 years, the Sturgis City Council approved the idea of a magazine going nationwide in 600 stores. The magazine will include 132 pages promoting the Rally, Sturgis and South Dakota. Content will try to demonstrate that in terms of all kinds of vacations, the Sturgis Rally is probably one of the cheaper events that one can attend…

Polaris Announces Investment in in Electric Motorcycle Leader Brammo. Polaris Industries Inc. (NYSE: PII) today announced a minority investment in Brammo, an Ashland, Ore.-based maker of electric vehicle technology and two-wheel electric vehicles. By investing in Brammo, Polaris obtains access to their proprietary electric vehicle powertrain technology, as well as exposure to the rapidly growing electric motorcycle market. Founded in 2002, Brammo has made its mark by developing electric vehicle technology tailored specifically for the motorcycle segment. Brammo currently offers the Enertia line of motorcycles, capable of speeds in excess of 60 mph and ranges up to 80 miles on a single charge.

California Scooter Company Motorcycles Available In Lebanon and the Middle East. CSC Motorcycles announced that its 150cc, 5-speed transmission street-legal motorcycles are available in the Middle East. Kool Bikes of Beirut is CSC Motorcycles’ newest dealer. Kool Bikes is selling California Scooters in Lebanon, Cyprus, Turkey, and surrounding countries. The new CSC motorcycles are street legal in all 50 states, and the bikes meet all emissions and safety requirements. “We’re delighted we are now represented in the Middle East,” said Steve Seidner, CSC Motorcycles’ Chief Executive Officer. “Our bikes’ classic US styling, based on the original Mustang motorcycle (1947-1962), has broad appeal. And our near-100mpg fuel efficiency is also quite appealing. As you know, our motorcycles are designed and manufactured in the United States. We are a California-based manufacturer, we’ve created jobs here in the US, and we are exporting our products to other countries.”

George Clooney. News Only For My Irish Lady Readers. Hollywood heartthrob George Clooney set for April 2012 Harley Davidson tour of Emerald Island (It’s Ireland, of course.) He committed to this trip thanks to U2 singer Bono who is advising him on his itinary. George Clooney, 50, has distant Irish roots. No word on who is going to ride on the back of his Harley…

9 Responses to “Fast Motorcycle Industry News”

  1. 1 Matt Oct 27th, 2011 at 8:58 am

    I believe Brammo is also the power train supplier for Polaris’s US Military electric vehicles.

  2. 2 Boss Hawg Oct 27th, 2011 at 9:04 am


    One must ask does the Sturgis City Council have to pay SMRI and Jerry Berkowitz royalties?

    Boss Hawg

  3. 3 burnout Oct 27th, 2011 at 10:07 am

    Good question Boss! peace

  4. 4 Jeff Nicklus Oct 27th, 2011 at 11:35 am

    ……”the Sturgis Rally is probably one of the cheaper events that one can attend..”

    WHAT? Do these people actually believe that crap or are that just blowing smoke up someone’s ass? Of course they say “probably one of the cheapest” in other words not even they are sure. Of course this statement is so ambiguous as to leave a “backdoor” out of the claim. Oh boy………

    Personally I attend, on average, 12-14 events annually and I find the “Sturgis” event to be hands down, without question, the most expensive of all …. but what the hell do I know?

    Over & Out,


  5. 5 Steve Hog Radio Producer Oct 27th, 2011 at 1:55 pm

    Polaris is a smart and forward thinking company. Good move to get in on the electric trend and have a stake in Brammo.Brammo is just one more powersports product in their stable of product offerings.

  6. 6 Kroeter Oct 28th, 2011 at 7:50 am

    Polaris also signed a $16 million deal with the US Army for an ATV contract. They are getting after it.

  7. 7 Olive Oil Oct 28th, 2011 at 1:29 pm

    Motel 6 in Rapid City during bike week $135.99 per night ?? Give me a break, does it come with bed bugs??

  8. 8 Richard Oct 28th, 2011 at 7:03 pm

    I’ve been staying in Spearfish the last 4/5 years. The motels are screwing us all. I wouldn’t mind paying extra but!!!! This summer we went around Lake Superior….great trip, and reasonable prices and scenery you will not forget. We met some really nice people in Canada and the trip turned out suprizenly relaxing. If the Sturgis people want to restore the past participation, get reasonable with motel prices.

  1. 1 New Official Sturgis Rally Magazine To Be Offered Nationwide | ProRidersMarketing Pingback on Oct 28th, 2011 at 8:21 am
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Cyril Huze