Polaris Reports Record Second Quarter 2012 Results

Net income increased 43% to $69.8 million, or $0.98 per diluted share, with sales increasing 24% to $755.4 million, setting second quarter sales and earnings records. North American retail sales sustained considerable momentum, rising 17% year-over-year in the second quarter. All product lines experienced increased sales during the 2012 second quarter.  Raising guidance for full year 2012 earnings to a range of $4.05 to $4.15 per diluted share, up 27% to 30% over 2011 based on expected full year 2012 sales growth of 14% to 17%.

Sales in the On-Road Vehicles division, comprising mainly Victory motorcycles but also including Indian motorcycles and GEM and Goupil electric vehicles, increased 110 percent over the same period last year to $64.7 million. North American industry heavyweight cruiser and touring motorcycle retail sales increased by low single digits compared to the prior year’s second quarter. Over the same period, Victory North American consumer unit retail sales increased more than 10 percent.

North American Victory dealer inventory increased over 2011 levels to support the retail sales increases, market share gains and new product launches of the Victory Judge and Victory Hard-Ball. Polaris sales of On-Road Vehicles to customers outside of North America, now including Goupil, increased more than 130 percent during the 2012 second quarter compared to same period last year. The 2011 acquisitions of Indian, GEM and Goupil contributed more than a third of On-Road Vehicles’ second quarter sales growth.

Scott Wine, Polaris’ Chief Executive Officer, commented, “While the weak U.S. economy and likely recession in Europe are concerning, we continue to see strength in our core North American Powersports business.  On-Road Vehicles business also experienced strong demand, up 110 percent, which reflects ongoing consumer enthusiasm for our expanding line of motorcycles worldwide and the importance of our diversification efforts. Our investments in adjacent markets and international expansion are paying dividends, and we are excited to have Eicher Motors Limited as a joint venture partner to aggressively pursue growth in India.  The strong second quarter results were driven by solid strategic execution combined with end-market demand that is healthier than a year ago.”  

 Business Outlook. Full year 2012 sales are now expected to grow in the range of 14 percent to 17 percent from 2011.

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7 Responses to “Polaris Reports Record Second Quarter 2012 Results”


  1. 1 NJBrian Jul 25th, 2012 at 8:07 am

    Great news, nice to see them doing so well. I’d like to see specifics on Indian though. I wonder how they’re doing.

  2. 2 riverat Jul 25th, 2012 at 8:23 am

    It’s great to see a US company doing well. Polaris gives us solid American products as a viable alternative to foreign products.

  3. 3 Matt Jul 25th, 2012 at 9:58 am

    Glad to see the risks Victory has taken continuing to pay off. No guts no glory!

  4. 4 CafeSportyTC Jul 25th, 2012 at 11:09 am

    Congrats Polaris and Victory! keep it commin!

  5. 5 izadore007 Jul 26th, 2012 at 4:56 pm

    How come 2012 has sold 74,000 Vehicles against 2011 at 38,000 and gross revenue is only about 15% more in 2012. Also Parts are roughly 14% more in gross revenue in 2011 and in 2012 selling double the Vehicles, tells me that Victory is not pushing aftermarket goodies.

  6. 6 CafeSportyTC Jul 26th, 2012 at 6:05 pm

    cost of business of raw materials has gone up Izadore, almost everything costs more and yet the manufacturers try to hold the line. good for them, but eventually prices will go up there too

  7. 7 Blackmax Jul 30th, 2012 at 1:31 pm

    Congrats to Victory!!
    Lookin Good !!!!
    W2G !!!!

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