Today September 29, 2011 marks the 5th Anniversary of this Blog. Five years of my life writing and publishing this motorcycle news website, 7 days a week, 365 days a year. Exactly 4923 articles and 62,085 comments later at the time of this writing, Cyril Huze Blog is by far, and more than ever, the World’s Number One Source For Custom Motorcycle News.
It is recognized by the custom motorcycle community as the most influential magazine in its category with unrivaled coverage, unlimited access and has become the primary source of news for most other magazines in the US and abroad. At this day, no direct competitor, print or digital magazine, here in the US or abroad, can honestly claim an audience exceeding more than a low percentage of our total proven readership (source Google Analytics).
From day one, this Blog was a huge success with motorcycle owners and its audience never failed to grow. During the last 12 months, monthly average readership was 319,750 monthly unique visitors (for 438,500 monthly page views), an increase of visitors of 19% versus same period last year. In only 4 days, this Blog has more readers than the largest American V-Twin print magazine. It has more than 3 1/2 times the number of readers and 5 times more page/views than its largest direct online competitor (Regarding digital magazines, let me mention again that a HIT is only a server log created by photos, graphics, text links, etc, and has never been and is not a human visit to a website, so can’t be counted as a reader, something that many website owners are doing to blur the truth about their real readership.)
In addition, during the last 12 months, on average 9.7 subscribers signed up daily to receive every morning in their mailbox our daily RSS Feed for a total at this day of 9492 daily subscribers (most of the international motorcycle industry receives a weekly update on Mondays.) As I anticipated, it took more time for the conservative and traditionally low-tech motorcycle industry to understand all internet power and capabilities. Can any company really conceive living and doing business again in a pre-computer, pre-social network world? Especially during these last 3 years the motorcycle industry was obliged to wake up to the internet , to evolve, to change their way to market and advertise, with a lot of manufacturers, vendors, builders and show organizers now begging for digital press release publications for immediate sales of their products or services, with others joining as permanent sponsors.
Visitors Overview Per Week From August 28, 2010 to August 28, 2011 (Source Google Analytics)
This Blog was born in 2006 from the desire of custom bike lovers to have a platform where they could get from an industry insider the latest complete coverage of breaking news about bikes, parts, people and companies as they happen, not 3 months later, and without the filter of an Editor In Chief choosing to publish only what makes current or potential advertisers pleased with the content. A digital magazine independent of any outside influence and where, through comments, all readers, either individuals or professionals, can congratulate, criticize, suggest and recommend to other fellow riders. Without censure of point of views, except of course if someone is not respectful to others.
A recent study shows that on average in the US and 15 other countries, 18 to 55 y.o. people spend more than a third of their leisure time online where they are personally engaged in personal and business relations, researching and shopping, locally, nationally and internationally. It doesn’t include the time spent online while at work… (our traffic analytic reports indicate that 49 % among you read this Blog during business hours.) Evidently, the category 18 to 35 (holy grail of the motorcycle industry) is even more involved with the internet in one form or the other. As a matter of fact, very few decisions are made today without any input from online research. And of course it includes all decisions made regarding your motorcycle, the selection of a vendor, the purchase of a custom part or the decision of an event to go to, etc. Reason why all the 4923 articles I have published during these last 5 years are kept online and accessible to all at any time via keywords entered in major Search Engines like Google or our own Archives and Search Pages. Continue reading ‘Cyril Huze Blog. Five Years Later…’
Again, we all wonder if this year’s Daytona Biketoberfest is going to show some signs of renewed life and street energy. I remember the first edition in 1993, saw the event grow until 2005, then slowly decline in terms of frequentation until now. It doesn’t mean less interest for those participating and those working the event. Hotels and restaurants are cheaper, service is better, a lot of vendors offer discounts and or free installations, and the weather is usually very pleasant.
Royal Enfield 
